BEGINNING STAGE

A first wig is a bit of a leap. You do not yet know your cap size, you are not sure how it will feel by mid afternoon, and every product page uses words you have never had to think about. This collection is the gentle way in. Styles chosen because they are forgiving, comfortable and easy to live with on day one.

We kept the first-timer in mind. Open cap constructions that breathe, lengths that are simple to manage, colours that look natural without much fuss. Nothing here demands a skill set you have not built yet. If you want a hand deciding, our guide on how to choose walks you through the timing.

If your first wig is tied to a diagnosis, and for many people it is, there is no pressure to get everything right immediately. Start with something comfortable and wearable. You can always add a second piece later, once you know what you like and how your days go.

The honest truth is that the fitting matters more than the wig at this stage. Come in, let us measure you properly, and try a few on. Getting the cap right the first time saves a lot of trial and error, and a fair bit of money.